Security Jewelers

For seventeen consecutive years, Security Jewelers has won “Best Fine Jewelry”.The Seiler family has operated this downtown bastion since 1924, steadily building an impeccable reputation for fine jewelry and quality watches such as Rolex, Christopher Design engagement rings and Forever Mark diamond jewelry. Jay Seiler’s grandfather, who immigrated from Germany in 1917 came to Duluth “without two nickels to rub together.” The original location was where the Radisson is currently located. The store moved to its current location in the mid-40s and business has been thriving ever since. Security lives up to its reputation as ‘The Areas Leading Jeweler’. They have the largest manufacturing facility of any retail store in the state of Minnesota where they can create custom work, do repairs, they are capable of making anything someone can dream. Jack Seilor offered, “If you treat people right, offer them the highest quality product and low prices, we find they tell four or five friends. Advertising, as in the Reader, has also been beneficial to our business, but ultimately it is our reputation that keeps people coming back.”

Runner Up: The Jewelry Bench