“If you shine red light on it and then you shine blue light on it the lady moves,” Moscoso said. “That’s Annabelle from a film called, “Annabelle’s Butterfly Dance” done by Thomas Edison. It was reproduced in a silent movie book and it was reproduced very small. So when I blew it up you could see the half-tone dots. See, that’s why it looks like that, and then I just put one on top of the other just for the hell of it. A friend of mine said, “Hey, you know, that poster of yours flies.” He had his posters in a hallway with blinking Christmas tree lights. So when he said it moved… Ooh… I think I knew what I did. So I went home and I made a light box which flashed first red, then blue on it, and sure enough, the lady flew. Not only that, but I’m using my illegible lettering, which by now I’ve got down. Now I’m really cooking.”
Moscoso discussed an earlier poster featuring The Doors with the Sparrow poster that is in the Tweed Show.
‘“Break on Through,” oh, that was an early one,” Moscoso said. “That was the first Doors poster that I did. They were an L.A. band and “Break on Through to the Other Side” was the first single, probably off of their first album. It got airplay, in other words, radio play, and so nobody knew who the Doors were in San Francisco. They said hey, put this, “Break on Through to the Other Side,” somewhere in the poster so that people will know who The Doors are. See, nobody knew who the Doors were. Then I just went ahead and did what I felt like doing, you know, and so I put a snowflake in the third eye position on the lady, overprinting and then I put the “Break on Through to the Other Side,” where I felt like. That’s the thing about these things, nobody, nobody; I didn’t have to show a sketch to anybody. I did not have to get approval on this. When I finished the poster I went directly to the printer. Because they were being done so quickly and also, by then the posters were selling very fast.”
The Doors use that lettering in a lot of their album artwork and other imagery, the “Moscoso Psychedelic.”
“Well, that’s alright, what the hell… I’m not gonna sue them for using a lettering,” Moscoso said. “Besides, in cases like that you better have a really good case, because if you go to court and the loser loses, the lawyers win. The losing lawyer gives you his full bill, even though he lost it, and it might have been because of him, but you gotta pay in full. I would love it if I was lousy or missed a date and I was paid in full. It doesn’t work that way for artists. Lawyers make laws and they make money.”
The interview continues with additional photos at www.thefountainheads.com.